Finally, a makeup brand that is bad girl chic with a good girl heart. Lime Crime by Doe Deere is a Los Angeles-based brand that offers bold makeup that is certified 100% vegan and cruelty free. From the fairy dust-inspired (and often sold out!) metallics for our lids, to the glam press-on nail kits, my hands-down favorite product, however, is the Velvetine lipstick line.
Available in metallic and matte, Lime Crime’s Velvetine lipstick is the ultimate for vamp lips. The lip potion goes on like a lipgloss and gets its name for its hi-definition “velveteen” appearance. The metallic Velvetine delivers a one-two punch of sheen and bold color, and the long-lasting formula is perfect for all day wear.
Founded in 2008, Lime Crime continues to get its inspiration from the people and sights of Los Angeles. Its product names are drawn from the glamour, and sometimes grit, that is the city–with names like “Wicked,” “Jinx” and “Bleached”–and its colors are rich and smudge-free. The brand also aims to show its love for animals alike by being certified animal product and cruelty free.
Lime Crime is popping up on “Must Have” beauty lists everywhere and its makeup is made for us who live out loud, but also for us who are considered quiet riots. The brand is full of life, much like the people it caters to, and its mantra is one that spans across all backgrounds, colors, and creeds. Its Unicorn lipsticks are also a makeup bag staple, adding a magical effect to our lips and casting a spell on those around us.
The Velvetine lipsticks can be purchased on LimeCrime.com, but snatch them up quickly since they sell out. In case everything is sold out on its site, they are also available for sale at Urban Outfitters, Amazon and ASOS.Com.